vox pop interview questions

“I’ve been asked to sign some strange things in autograph lines…My jaw dropped when someone asked me to sign ON their violin! I declined (though my colleague went through with it!).”

“A man came up to me after a concert once and said, I liked your playing, Mr. Drucker. I said Thanks, but Im Mr. Setzer. He said No! and reached into his pocket to show me his program and prove to me that I was wrong. Thankfully, the program and I were both correct in this case.”

“The strangest I know was asked of one of my brothers: Excuse me, does one spell it Schubert or Schumann? Difficult to answer that one!”

“It wasnt a question from a fan, but during a live radio interview. I was asked, whether I play both the violin and the piano at the same time during the Janacek Sonata :)”

“It’s not strange per se, but an elderly lady once asked us if we would read the Mozart Quintet with her, as it was her birthday wish. We are setting up a reading session now!

“I have no idea, nor memory. Most things that are really, really strange are actually too abstract to remember!

“I was once asked if I played American football … it was very out of the blue and wasn’t connected to any sports conversation!”

“When touring with my sister, pianist Nicole, who works full-time as a medical doctor, she often makes remarks about her next shift in her real job. When they ask me about my real job, I can‘t quite reply…

“I would have to say someone requesting me to play a song (Devo) called Whip It for an encore. I had never heard of this song and know that even if I had I would have crashed and burned trying to play it.”

Fundamentals of Shooting Vox Pop Interviews

Everything you need to know about how to write a great vox pop questionnaire

Vox pops interviews are well known amongst journalists and have been for decades. They became mainstream when Esther Rantzen introduced them back in the 1970s on That’s Life. Since then, as well as being used in a news capacity, they have been embraced by the market research industry. If you’re unsure what vox pop means, read this article in which we answer the question: What is a vox pop? Below, however, we will dive into some best practices and techniques to writing vox pops questions and creating great vox pops questionnaires.

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13 tips to write a great vox pop questionnaire

  • Make sure all of the questions in your questionnaire reflect your objectives.
  • Don’t ask questions that can be answered with a ‘yes’ or ‘no’ answer.
  • Make sure questions are concise and easy to follow. If a question feels too meaty, try splitting it into two smaller, more specific questions.
  • Phrase your vox pop questions with wording that your target demographic will understand. Avoid slang where possible.
  • Consider including props and other ways to make your vox pops questions more creative, engaging and insightful.
  • Come up with a few recruitment starters. How are you going to entice people to take part in your vox pops questionnaire? Plan a few opening lines.
  • Don’t include too many questions. We think 10 is a good number, 15 is verging on too many. People will only give you good answers whilst they don’t feel like you are wasting their time. Keep it short, sweet and on topic.
  • Test out your questionnaire with a friend or colleague and conduct practice run throughs. This will help make sure that your questions will actually illicit the kind of responses you are looking for.
  • Take your time. We recommend working through multiple drafts of a vox pop questionnaire. After your first draft, do a practice run and adapt it where necessary. Repeat this a few times to perfect your questionnaire.
  • Include follow up questions as probes. It’s really important in a vox pop interview not to interrupt the respondent as they speak, or your voice will be picked up in the video. You should avoid a back and forth, conversational interview. Instead, let the respondent finish speaking and then follow up with the next question. This can feel awkward but it’s key to creating clean sound bites. Pre-empting areas that may need exploring further and including follow up questions is good practice.
  • Stick to your questionnaire as much as possible. When editing footage, it’s much easier if you have been consistent with questions when interviewing people.
  • Note down good responses during or just after interviews. Again, this will speed up the editing process.
  • Before you begin your vox pop interview, ask each respondent to try to begin their answer with the question. For example, if the question is ‘what is your favorite food’, the respondent would answer ‘my favourite food is pineapple, because…’
  • Camera shots are usually framed as an MCU or close up. Its important to think about the guests looking direction, and get an equal number of left-facing and right-facing subjects. These can then be alternated in post-production. Some producers go so far as to get all answers with a particular opinion facing one way, and answers with an opposing opinion facing the other way. Whether or not you think this is effective is up to you — you may feel that it is too contrived.

    The term “vox pop” comes from the Latin phrase vox populi, meaning “voice of the people”. The vox pop is a tool used in many forms of media to provide a snapshot of public opinion. Random subjects are asked to give their views on a particular topic and their responses are presented to the viewer/reader as a reflection of popular opinion.

    When asking people to participate, fast is best – dont give them time to worry about how they look or what their friends will think. Use a short, sharp standard question such as “Would you mind answering a couple of quick questions about genetically modified food for TV3 news tonight?”. (Note: Everyone will want to know what channel youre with and when the programme will be broadcast, so it helps to get that out of the way quickly.)

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    FAQ

    What is a vox pop interview?

    ‘Vox pop’ comes from a Latin phrase that literally means voice of the people. It is a term often used in broadcasting for short and quick interviews where you want to gather an opinion or comments on an issue or topic from people.

    What makes a good vox pop question?

    Make sure questions are concise and easy to follow. If a question feels too meaty, try splitting it into two smaller, more specific questions. Phrase your vox pop questions with wording that your target demographic will understand. Avoid slang where possible.

    Is vox pop a type of interview?

    It is used in English in the meaning “the opinion of the majority of the people”. In journalism, vox pop or man on the street refers to short interviews with members of the public.

    What is vox pop with example?

    In a radio or television programme, a vox pop is an item consisting of a series of short interviews with ordinary members of the public. [mainly British, journalism] The film also made use of newsreel footage and vox pop.

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