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- Determine the purpose of your talking points. …
- Organize your ideas. …
- Create two to five main talking points that support your purpose. …
- Support each talking point with an example. …
- Focus on any win-win scenarios. …
- Include a call to action if appropriate.
How to write talking points
The following are steps to follow when writing talking points:
1. Determine the purpose of your talking points
Before writing talking points, you must first determine and define the purpose of your message. There are several factors to consider when doing so, include:
Before writing your talking points, it would be wise to make a list of the answers to all of these questions. This will help you identify your main objective and serve as a guide as you develop each talking point.
2. Organize your ideas
Next, group your ideas into distinct categories to make writing them easier. When writing talking points, helpful categories to use include your mission, your personal story, the outcome of your suggestions, and a call to action. You’ll be able to make a powerful and succinct argument or speech more effectively if your talking points are more organized.
3. Create two to five main talking points that support your purpose
It’s crucial to concentrate on a select few talking points rather than several when writing them. Focusing on two to five key points that you’ll discuss when writing talking points is advised by best practices. These key points will help you prove your main point and support your argument or ideas.
Keep your talking points short, clear and to the point. Use succinct sentences that only contain the most crucial details you want to discuss when crafting your talking points, or consider using important keywords as your starting point.
Here are a few succinct and understandable talking points:
4. Support each talking point with an example
Additionally, you ought to provide concrete examples to back up each of your talking points. Examples are a great way to leave your audience with a lasting impression. They can be real-world or hypothetical examples that amply demonstrate the significance of the information you’re addressing.
In order to avoid overwhelming your audience with information, it’s crucial to use no more than one or two examples for each talking point. Fewer examples will also help to make a proposal or speech more succinct and understandable.
If you’re pleading with your employer to implement a flexible schedule program, for instance, you might give the example of a time when you had a doctor’s appointment and had to take the day off. Instead of using a PTO day to make up the missed work, you could have worked on a different day with a flexible schedule.
5. Focus on any win-win scenarios
Include a win-win scenario where your proposal benefits all parties involved if you are making an argument or presenting a novel solution to a problem. When you offer a win-win solution, you demonstrate to your audience how it will benefit them and why they should be interested in what you have to say. In other words, rather than just identifying a problem, offer workable solutions for how your audience can solve the problem.
6. Include a call to action if appropriate
Giving your audience a call to action they can follow is a great way to inspire action and raise the possibility that they will support your cause or mission. Consider including calls to action in your talking points such as signing petitions, buying products, or making donations. The call to action must be relevant to your message and lead directly to an advantage that advances your cause.
What are talking points?
When giving speeches, making presentations, discussing projects, or in any other situation where it is important to cover important information, professionals often use talking points, which are typically brief lists of facts or concepts. Talking points help a person make their case and help them remember to bring up the most crucial aspects of their position. These ideas assist people in staying organized and focused so that their arguments and speeches are delivered clearly and succinctly.
Tips for writing talking points
When creating talking points for a speech, presentation, or other work setting where you must express your ideas or point of view, bear the following advice in mind:
HOW TO MAKE A BRILLIANT PRESENTATION USING TALKING POINTS
FAQ
How do you create talking points?
- Keep it short and simple. Talking points should be concise and only include the most pertinent information because their goal is to make oral presentations easier.
- Capture the main point or points. People won’t remember every word they hear in a presentation.
- Think about your audience.
What are key talking points?
Get to the Point: Summarize your point in one or two succinct sentences. Keep It Simple: Speak in lay terms. Avoid jargon. Use vivid examples, anecdotes, and analogies to illustrate your points when expressing yourself.
What is a talking point paper?
Outline two to three talking points. Concentrate on talking points that will help you support or elaborate on your main message. Your talking points ought to be precise, succinct, and direct. Think of your talking points as a keyword- or sentence-heavy version of your elevator pitch.
