What makes a good user test question? These 70 examples can help you come up with questions for your next research project.
In short, effective testing questions are those that prompt participants to provide useful insights without introducing bias.Â
In this post, weâve listed 70+ sample user test questions to use in your next research project. Youâll learn:
Are you getting ready for an interview at UserTesting? It can be hard to prepare for this interview, whether you’re a seasoned professional or a recent graduate. Do not worry, though; I have put together a complete guide to help you ace it!
This guide features the top 25 UserTesting interview questions along with detailed answers that will showcase your skills and knowledge. By studying these questions and answers you’ll be well-equipped to impress the interviewers and land your dream job at UserTesting.
Let’s dive in!
1. How would you approach designing a user testing plan to identify key areas for improvement in our product’s user experience?
Answer
As a seasoned user experience professional, I understand the importance of a well-crafted user testing plan To identify key areas for improvement in your product’s user experience, I would follow a systematic approach
- Define the objectives: Clearly outline the goals of the user testing plan, such as identifying usability issues, understanding user behavior, or evaluating the effectiveness of a new feature.
- Identify the target users: Determine the specific user group you want to test, considering demographics, behavior, and technology usage.
- Select the testing methods: Choose the appropriate testing methods based on your objectives, budget, and time constraints. This could include moderated or unmoderated testing, remote or in-person sessions, and quantitative or qualitative data collection.
- Develop test tasks and scenarios: Create realistic scenarios that mimic real-world user interactions with your product. This will help you gather authentic feedback and identify areas for improvement.
- Recruit participants: Find and recruit participants who match your target user profile. Ensure they are representative of your actual user base.
- Conduct the tests: Moderate or observe the testing sessions, taking detailed notes and capturing user feedback.
- Analyze the results: Analyze the quantitative and qualitative data collected from the tests to identify patterns, trends, and areas for improvement.
- Prioritize and recommend improvements: Based on the analysis, prioritize the most critical issues and recommend actionable improvements to enhance the user experience.
By following this comprehensive approach, I can design a user testing plan that effectively identifies key areas for improvement in your product’s user experience.
2. Can you describe your process for conducting usability tests and interpreting the results?
Answer:
My method for running usability tests and figuring out what they mean is thorough and based on data:
- Planning: I begin by defining the test objectives, target audience, and testing methods. I then develop a detailed test plan, including tasks, scenarios, and success metrics.
- Recruitment: I recruit participants who match the target user profile, ensuring they are representative of the actual user base.
- Testing: I conduct the tests in a controlled environment, either remotely or in-person. I observe user interactions, take detailed notes, and record sessions for further analysis.
- Analysis: I analyze both quantitative and qualitative data, including task completion rates, error rates, time taken, user feedback, and observations. I triangulate this data to identify patterns and trends.
- Interpretation: I interpret the results, focusing on identifying usability issues, understanding the underlying causes, and recommending actionable solutions. I prioritize issues based on their impact on the user experience and business goals.
- Reporting: I create a comprehensive report that summarizes the findings, analysis, and recommendations. This report is presented to stakeholders and used to inform product development decisions.
My approach ensures that usability tests are conducted effectively, and the results are interpreted accurately and comprehensively.
3. What strategies have you used to successfully onboard new clients and ensure their long-term success with a platform or service?
Answer:
Onboarding new clients is a critical aspect of my customer success strategy. I believe in a personalized and comprehensive approach:
- Needs assessment: I begin by conducting an in-depth needs assessment to understand the client’s goals, pain points, and expectations. This allows me to tailor the onboarding process to their specific requirements.
- Training and education: I provide comprehensive training and educational resources, including user guides, tutorials, and webinars. I ensure clients have the knowledge and skills to use the platform or service effectively.
- Regular communication: I maintain regular communication with clients, addressing their questions, providing support, and gathering feedback. This helps me identify and resolve issues promptly.
- Relationship building: I build strong relationships with clients, based on trust and mutual respect. I am always available to assist them and ensure their long-term success.
- Success metrics: I track key success metrics, such as usage, engagement, and satisfaction. This allows me to measure the effectiveness of the onboarding process and make continuous improvements.
By implementing these strategies, I have successfully onboarded numerous clients and ensured their long-term success with our platform or service.
4. How do you prioritize tasks when managing multiple customer accounts simultaneously, ensuring optimal satisfaction levels?
Answer:
Managing multiple customer accounts simultaneously requires effective prioritization skills. I use a combination of tools and techniques to ensure optimal satisfaction levels:
- Project management tools: I leverage project management tools to track tasks, deadlines, and client interactions. This helps me stay organized and ensure no client is neglected.
- Goal setting: I set clear goals for each client account, aligned with their specific needs and expectations. This helps me prioritize tasks that have the most significant impact on their satisfaction.
- Time management: I effectively manage my time using techniques such as timeboxing and the Pomodoro Technique. This allows me to focus on high-priority tasks and avoid distractions.
- Communication: I maintain open and transparent communication with clients, keeping them informed of progress and addressing their concerns promptly. This builds trust and ensures they feel valued.
- Flexibility: I am flexible and adaptable, adjusting my priorities as needed to address urgent issues or changing client needs.
By prioritizing effectively, I can manage multiple customer accounts simultaneously while maintaining high satisfaction levels.
5. Can you provide an example of a time when you helped turn around a dissatisfied client? What steps did you take to resolve the issue?
Answer:
Yes, I have successfully turned around a dissatisfied client in the past. Here’s an example:
Situation: A client was experiencing technical issues with our platform, leading to frustration and a threat to discontinue their service.
Action: I listened attentively to their concerns, empathized with their frustration, and apologized for the inconvenience. I then worked with our technical team to identify and resolve the issue promptly.
Outcome: The client was impressed with our responsiveness and commitment to resolving the issue. They were satisfied with the solution and continued using our platform.
Key takeaways:
- Active listening and empathy are crucial in addressing client dissatisfaction.
- Prompt resolution of issues is essential to regain client trust.
- Communication and transparency are key to building positive relationships with clients.
By following these steps, I was able to turn around a dissatisfied client and maintain a valuable business relationship.
6. Describe your most successful sales pitch. How did you tailor it to the prospect’s specific needs and pain points?
Answer:
My most successful sales pitch was to a healthcare organization struggling with patient engagement and retention. I tailored my pitch to their specific needs:
- Research: I conducted thorough research on their industry, challenges, and goals.
- Pain points: I identified their key pain points, such as low patient engagement and high churn rates.
- Solution: I presented our product as a solution that could enhance patient engagement through personalized communication and improve retention rates by providing valuable insights into patient behavior.
- Customization: I demonstrated how our product could be customized to meet their specific needs and integrate with their existing systems.
- Value proposition: I highlighted the value proposition of our product, focusing on cost savings, improved patient outcomes, and increased revenue.
Outcome: The prospect was impressed with my understanding of their needs and the tailored solution I presented. This resulted in a successful sale and a long-term partnership.
Key takeaways:
- Understanding the prospect’s needs and pain points is essential for a successful sales pitch.
- Customization and value proposition are key differentiators in a competitive market.
- Building trust and rapport with the prospect is crucial for closing the deal.
By tailoring my pitch to the prospect’s specific needs, I was able to close a successful sale and build a valuable relationship.
7. How do you stay up-to-date on industry trends and changes that may impact our customers or prospects?
Answer:
Staying current with industry trends is crucial for providing valuable insights to our customers and prospects. I use various methods to stay informed:
- Industry publications: I subscribe to industry-specific newsletters, blogs, and magazines to stay abreast of the latest trends and developments.
- Professional networks: I actively participate in professional networks, such as LinkedIn groups and industry forums, to connect with experts and engage in discussions about emerging trends.
- Conferences and events: I attend industry conferences and events to learn from thought leaders, network with peers, and discover new technologies and methodologies.
- Customer feedback: I regularly gather feedback from our customers to understand their evolving needs and challenges, which helps me identify potential industry trends.
- Market research: I conduct market research to stay informed about industry growth, competitive landscape, and emerging technologies.
By staying up-to-date on industry trends, I can provide valuable insights to our customers and prospects, helping them make informed decisions and adapt to the changing market landscape.
8. Share an instance where you successfully closed
How to write good user testing questions (without introducing bias)Â
We’d like to talk about how to write good user testing questions before we get to the examples we’ve put together for you. Â.
Just so you know, when we say “good,” we mean questions that get people to give useful information without introducing bias.
That last partâwithout introducing biasâis critical to gathering valid data. Learn more about how to identify and reduce bias in your research.
Here are some steps for writing effective user testing questions:Â
- Figure out what specific details you need to learn from your research plan in order to answer your main research question. So, instead of saying “improve the UX of our mobile app,” you should say something more specific, like g. Know which parts of the buying process are most likely to cause people to abandon their carts and why. â.
- Figure out what traits the people you’re testing should have so they can give you useful information. Learn more about identifying and recruiting the right audience. Â .
- Choose your testing methodology.Â
- Write questions based on your understanding of steps 1-3.
- If you need to, rephrase your questions to get rid of leading ones and make sure they are focused on people instead of products. Â .
This Taxonomy of Cognitive Domain chart from Nikki Anderson at the UX Collective is a nifty cheat-sheet for writing questions that get to the heart of what youâre hoping to learn:
Note for those interested: the taxonomy of cognitive domain is based on the idea that there are six types of cognitive ability: knowledge (recalling information), comprehension (understanding what you can remember), application (being able to use that knowledge in the real world), analysis (being able to find meaning in given information), synthesis (being able to make something new from what is known), and evaluation (being able to judge).
When to use open vs. closed questions
There are two main types of usability testing questions: open and closed.Â
- When you ask an open question, you can’t just say “yes” or “no.” Instead, you can give any kind of answer. g. “Tell us about yourself” or “How confident are you with using smartphones?” These types of open-ended questions encourage people to tell stories and leave room for personal anecdotes.
- When you answer a closed question, you can only choose one of three options: yes, no, or a fixed choice from a list of options. g. Question 1: On a scale of 1 to 10, how likely are you to recommend this product? Question 2: Did you enjoy your experience?
Neither is inherently better or worse than the other, but if you ask the wrong kind of question at the wrong time, you might not get the information you need. Â.
Just so you know, when you want to get qualitative data about people’s feelings, thoughts, or actions, ask open-ended questions. When you want to get quantitative data with a narrow range of possible answers, ask closed-ended questions. Â.
How To Pass User Testing Test – User Testing Practice Test Walkthrough (100% Working – Quick & Easy)
Do you need a user interview?
Even with the right questions and testing methodology, you won’t get very far without recruiting great participants. If you’d like to make recruiting quick and (relatively) painless, consider User Interviews.
How do I write effective user testing questions?
Here are some steps for writing effective user testing questions: Starting with your research plan, determine what specific information you need to learn in order to answer your overall research question.
What are effective user test questions?
In short, effective testing questions are those that prompt participants to provide useful insights without introducing bias . But writing them is harder than you might think. In this post, we’ve listed 70+ sample user test questions to use in your next research project. You’ll learn:
What are user interviews?
User interviews are a form of UX research that helps you gather information about your user on a certain topic, including the use of a system or product, behaviors and habits, preferences, and more. The list goes on. User interviews are more than casual conversations with users.
