These questions are made for product managers and data scientists to help them learn how to answer A/B testing questions and ace their next interview.
We’ve seen people do really well in A/B testing interviews and people answer questions in ways that made them look less qualified than they really were. That’s why we wrote this: to help you do it right, whether you work in data science or product management
If you’re the hiring manager, you can get ideas for questions to ask the candidate that will help you find out how good they really are. If you’re the interviewee, you’ll find what you need to ace the interview.
Hey there, job seeker! So, you’re aiming to land a role at Amplitude, the leading digital optimization platform? Well, buckle up, because nailing that interview is key to unlocking your dream job. But fear not, my friend, for I’m here to equip you with the knowledge and insights you need to ace those Amplitude interview questions and leave a lasting impression.
Why Amplitude? It’s All About the Passion
First things first, let’s talk about your passion for Amplitude. This is your chance to showcase your genuine interest in the company and its mission. Don’t just regurgitate generic talking points; instead, delve into what truly excites you about Amplitude. Is it their cutting-edge technology? Their commitment to innovation? Their focus on empowering businesses with data-driven insights? Let your enthusiasm shine through, and remember, authenticity is key.
Digital Analytics Your Knowledge Playground
Next, prepare to demonstrate your expertise in the digital analytics space. This is where you show how analytical you are and how well you understand important ideas like A/B testing, user behavior, and conversion funnels. Get ready to talk about the different analytics tools and platforms you’ve used and how you’ve used them to learn useful things. Remember that knowing the tools isn’t enough; you also need to know how to use them to solve real-world business problems.
Unlocking Value with Amplitude A Company-Specific Approach
Now, let’s talk about how (Enter Company name) specifically can benefit from Amplitude. This is your opportunity to show that you’ve done your research and understand the company’s unique needs and challenges. Tailor your answer to highlight how Amplitude’s capabilities align with the company’s goals and objectives. For instance, if the company is focused on improving customer engagement, you could discuss how Amplitude’s behavioral analytics can provide valuable insights into user journeys and identify areas for improvement.
Prioritization Prowess: Mastering the Art of Strategic Decision-Making
Finally, get ready to showcase your prioritization skills. Be prepared to analyze various scenarios and explain how you would prioritize your accounts based on the information provided. This is where your analytical thinking and problem-solving abilities come into play. Demonstrate your ability to assess the situation identify key factors and make informed decisions that align with the company’s overall goals.
Beyond the Questions: Embracing the Human Touch
Remember that the interview isn’t just about answering questions; it’s also about getting to know the person interviewing you. Be confident, articulate, and enthusiastic. Show your personality, and don’t be afraid to ask questions of your own. After all, this is a two-way street. It’s not enough to just impress the interviewer; you’re also trying to figure out if Amplitude is a good fit for you.
Bonus Tip: Embrace the Power of Storytelling
Weaving storytelling into your answers can make them more engaging and memorable. For instance, instead of simply stating that you’ve used Amplitude to improve conversion rates, share a specific example of a project where you leveraged Amplitude’s insights to achieve significant results. This will help you stand out from the crowd and demonstrate your ability to apply your knowledge in real-world scenarios.
Remember, preparation is key. You can ace your Amplitude interview and get your dream job if you do a lot of research on the company, practice your answers, and show how passionate and knowledgeable you are.
Best of luck, and go crush it!
Experiment design and setup
You can start your interview by foundational questions about A/B best practices such as:
- What are ideal conditions for A/B testing?
- What should you test?
- If you can’t do A/B testing, what other way would you answer the question?
- How long would you run an experiment for?
Questions like these will make a capable candidate warm up and feel more comfortable. Then, the answers should show that the candidate knows both what they’re talking about and how to do it. They should also confirm that you both speak the same language.
The next batch of questions can focus on the tools of trade:
- Based on your own experience, what A/B testing software do you feel is best, and why?
- How would you go about getting good at a newer A/B testing tool like Amplitude Experiment?
Great answers will demonstrate that the interviewee has first-hand experience with common tools. You’ll know they’ve done it before if they can give you a clear way to learn a new tool. Lastly, if they ask you about your tools, that could mean they are ready to get started right away.
Next, consider asking questions about how to deal with problems that come up during experiments:
- How do you deal with small sample size issues?
- What problems might happen that would affect the results of your A/B tests as our product is being developed?
- How do you mitigate the issues?
- How can the test be set up so that the control and treatment don’t interfere with each other too much?
The candidate should be able to answer these questions using basic data science knowledge and show that they understand ideas like sample size calculators, test timing, and making clear hypotheses. The candidate’s answers should also show that they think about how to solve problems in a structured and proactive way.
What is A/B testing?
A/B testing, sometimes called split testing, is a way to find out which of two versions of a feature, web page, campaign element, or other asset works better for a certain goal. You can use A/B testing to improve the product development workflow, user interface (UI), or conversion rates.
For example, to A/B test a button at the bottom of a screen, show it randomly to the treatment group and the control group with two different colors or words on it. The A/B test would track which button got more clicks. One more example is A/B testing two product flows where the treatment group sees a different feature than the control group. The goal might be to find the feature that makes people spend more money in the app for two weeks after they use it.
APTITUDE TEST Questions and ANSWERS! (How To Pass a JOB Aptitude Test in 2021!)
What was the interview process like at amplitude?
I interviewed at Amplitude in Dec 2022 The interview process was very friendly and fair. Their expectations were clearly communicated. Each team member seemed well prepared for an interview. The questions were well thought through and appropriate for the role. The process did not take too long and the HR team was very responsive and understanding.
What does Akhil do at amplitude?
Akhil is a senior ML scientist at Amplitude. He focuses on using statistics and machine learning to bring product insights to the Experiment product. Learn how to answer A/B testing questions and ace the next interview, with these prompts designed for product managers and data scientists.
What was the interview process like?
The interview process was very friendly and fair. Their expectations were clearly communicated. Each team member seemed well prepared for an interview. The questions were well thought through and appropriate for the role. The process did not take too long and the HR team was very responsive and understanding. I applied through a recruiter.
How do you answer a pm interview question?
To answer a product management interview question effectively, the authors of “Cracking the PM Interview” suggest highlighting your experience, mentioning at least one specific accomplishment, and explaining what attracted you to the job.
