event marketing manager cover letter Examples & Samples for 2024

Event coordinators plan and carry out a wide range of events. Fairs, concerts, exhibitions, product launches, festivals, conferences, and parties are just a few of the events these professionals plan. The following duties should be listed on an effective resume for an event manager: conducting market research, speaking with clients about requirements, securing venues, allocating budgets, coordinating with suppliers, adhering to safety regulations, inviting speakers and special guests, and concluding post-event evaluation.

Here are three different formats for cover letters that you can use.

A strong cover letter will increase your chances of being noticed. Take a look at our guide to create the .

Event Manager Cover Letter Examples

First, please meet Amy.

Amy is applying to a company that needs a candidate who is meticulous, incredibly organized, proactive, collaborative, deadline-driven, and responsive. Amy has years of experience in event and project management. Someone who can design events that complement the company’s brand identity while setting the company apart from its rivals

The ideal cover letter would demonstrate all of that to the potential employer.

So let’s see what Amy had to say in hers.

Professional Event Manager Cover Letter Sample

Amy Haynes

Escondido, August 11, 2021

Head of Human Resources

San Diego, CA 92014

I would like to express my interest in the position of Event Manager that you have available by submitting this letter and the resume that is attached. I am confident that as a successful professional with more than 6 years of experience managing the budget, logistics, and execution for trade shows, I would significantly help your company achieve its goals.

My responsibilities at L’events included developing and overseeing $50,000 budgets, using project management tools (DoubleDutch, Trello, Slack), working with colleagues abroad to support international events as needed, and negotiating sponsorship and partnership opportunities to increase company awareness and brand recognition. Planned, coordinated, and helped facilitate 10 events per month in cities across the nation. On every aspect of each project, including marketing, artwork design, event schedules, menus, logistics, and communication, I worked with outside vendors.

As my own values and beliefs are in line with your company’s culture of equality, community, and growth, working for Eventsu would be an honor and a privilege, and if I were hired, I would be able to further my professional development.

I’m excited to talk with you about how I can use my leadership and organizational skills for your projects.

The recruiter will be impressed by this one for sure.

But what should an entry-level candidate do?

Well… pretty much the same.

The only difficulty for entry-level candidates is making their prior experience, whether it be professional or academic, relevant to the desired position.

Meet Brian, an entry-level applicant for the position of event manager at AMusic.

Brian has made his abilities and credentials stand out despite only having experience as an event assistant.

Here’s how he did it:

Event Manager Cover Letter With No Experience

Brian Turner

Newark, August 15, 2021

I’d like to introduce myself as a candidate for the position of Event Manager at AMusic. I thrive on delivering excellence because I have good organizational abilities and a knack for making things happen. Having worked as an event manager assistant for more than two years, I’m eager to advance my career with AMusic.

According to the job description, you’re seeking an event manager with exceptional organizational skills, attention to detail, and the capacity to anticipate needs. You’re also looking for someone who can be flexible and open to shifting priorities while managing multiple tasks at once within constrained timeframes. I quickly picked up problem-solving skills while working as an event manager assistant at Entertron, where I planned the logistics and execution of all the specifics for a variety of entertainment events, including concerts, trade shows, and stand-up comedy shows (350 attendees). I helped with the planning and management of more than 70 events, and I was in charge of bringing in an extra $15,000 in revenue.

I’ve attended dozens of events hosted by your organization, and I’ve always yearned to take part in such unique musical endeavors. It would be a dream come true to work for an elite entertainment company and help plan live music events.

Could you please allow me to discuss my organizational and project management skills and how they might be helpful to your upcoming goals during a phone call or in-person chat?

For both experienced and entry-level candidates, here are two excellent event manager cover letter examples.

Let’s go over how to write an event project manager cover letter step by step so that you can land interviews now.

Additionally, you can edit the quick and easy fill-in-the-blank cover letter templates in each section below to create your own customized, flawless cover letters.

Read our guides on event planning resumes here: Event Planner Resume Guide and Event Coordinator Resume Guide if you don’t yet have your event manager resume ready.

How to Write a Cover Letter For Event Manager Positions: Cover Letter Tips

Here’s how to ace your event manager cover letter:

Follow the Rules of Cover Letter Formatting

Organizing an event is like putting each puzzle piece where it belongs.

Because of this, you should always ensure that your writing is presentable, elegant, and most importantly: readable.

When formatting your cover letter, bear in mind these important pieces of the puzzle:

  • Set the document’s margins to be equal on all sides, preferably at 1 inch.
  • Make sure the font matches your resume font.
  • Align your text to the left. Don’t use justification.
  • Use 1. Each section and paragraph are separated by a space and 15 line spaces.
  • Keep your cover letter to the recommended length of no more than one page.

If you’re still debating whether to attach a cover letter to your application, know that most recruiters believe cover letters increase the likelihood that a candidate will be invited in for an interview.

Include Your Personal Details and Contact Information in Your Cover Letter Header

Let’s start off with the basics.

The following information should be included in your cover letter heading, which should be in the top left corner of your document:

Proper Event Manager Cover Letter Header Format

[Your First and Last Name]

[Your Job Title or Branding Statement] (optional)

[Phone Number]

[Email Address]

[LinkedIn Profile URL]

[Today’s Date / Date of Writing]

[Hiring Manager’s First and Last Name]

[Hiring Manager’s Professional Title]

[Name of Company]

[Company Street Address]

[City, State, Zip Code]

Now, it seems fairly simple, but there are a few considerations to keep in mind when creating your header section.

If the recruiter decides to bring you in, they’ll look there first to find your contact information, so it’s crucial to include your name, phone number, and email address.

Although they are optional, including your job title, address, LinkedIn URL, personal website, and the city from which you are writing the letter adds a polished, businesslike touch.

Expert Tip: If you’re sending your resume and cover letter via email, omit your address (and that of the hiring manager) and only include your phone number and email address instead.

Make twice the impact by using a coordinated resume and cover letter. Make your application materials stand out by using our cover letter maker.

event marketing manager cover letter

Want to try a different look? There’s 18 more. A single click will give your document a total makeover. Pick a cover letter template here.

Introduce Yourself and Identify the Position You’re Applying For

Your first paragraph is your keynote section.

Give the HR manager a reason to continue reading by setting the tone for your cover letter.

Here are some pointers for an effective cover letter introduction:

  • Address your cover letter by the hiring manager’s name. This makes it more personal, thus more alluring.
  • Then, introduce yourself and state the reason for your letter.
  • Give them one of your most notable accomplishments next to hook them.

Your introductory paragraph should look something like this:

Event Manager Cover Letter: Introduction

Dear [Hiring Manager’s Name]

I jumped at the chance when I saw your ad for [Target Position Name]. With [# of Years] years of experience in [Your Area of Expertise] at [Previous Company Name], I know I have the skills and background needed to do the job right.

Your cover letter’s opening sentence may resemble your resume profile. However, there is a difference between the two in that your resume summary is more… raw, whereas your cover letter introduction has more personality and flow.

Next, let’s examine the format of the section of your cover letter that is the most crucial.

Talk Up Your Most Relevant Event Managing Skills and Qualifications

Let’s get this show going…

By emphasizing the positive impact you had on your previous company, you can demonstrate why you are the ideal candidate.

Think about projects you managed and the results you achieved. Will these abilities and experiences be useful to you in your new workplace?

Make sure to pick out a few accomplishments from your résumé to highlight your successes.

Cover Letter For Event Manager: Middle Paragraph

Your job posting on [Job Search Site] refers to your expertise in [3 Skills they Want]. I believe Im ready to work for you, based on:

  • [Event Manager Accomplishment #1].
  • [Event Manager Accomplishment #2].
  • [Event Manager Accomplishment #3].

Expert Hint: In the US alone, there are many certification programs available that may help you advance as an event manager. Most of these programs are for different event managing specializations. For example, the Events Industry Council has a Certified Meeting Professional (CMP) certifies meeting and convention coordinators, while the American Association of Certified Wedding Planners professionally trains wedding planners. If you are a certified professional, make it known!

Give Them a Reason to Smile

Your ideal event manager cover letter is just one puzzle piece away.

The final component is a paragraph in which you truly demonstrate your concern for them.

Research the company you are applying to thoroughly. Learn about the projects and events they are most experienced with. To demonstrate to them that you are aware of the company’s realities and culture and that you think it is the best place for you to grow professionally.

Show sincere enthusiasm whether you’re an experienced stager or a job applicant with no experience by writing a cover letter.

Like this:

Cover Letter For Event Manager: Last Paragraph

I greatly appreciate how you concentrate all of your efforts on [a quality you sincerely value about the company] at [Target Company Name]. Joining your team would be a fantastic opportunity for me to grow while assisting [Target Company Name] in achieving its objectives because this culture really resonates with my own values and beliefs.

Expert Hint: Be original. A generic cover letter will not do the trick. Because of this, it’s crucial to a) tailor both your resume and cover letter to the particular company, and b) add some personality by referencing the hiring manager and business by name.

Request an Interview

Always end your cover letter by asking for an interview.

Show the recruiter that you have a strong personality and can ask for what you want by making a good first impression.

But don’t be too pushy or desperate.

Here’s how to do it right:

Cover Letter: Event Manager Example

I’d love to discuss how [Company Name] can benefit from my skills in [Two More Skills They Need] to advance its [Company Goal] soon.

[Digital Signature]

[Full Name, Title]

[Phone Number]


Your resume will be written quickly using ResumeLab’s resume builder. Obtain pertinent information to increase your chance of landing the job. Add job descriptions, bullet points, and skills. Improve your resume in our resume builder now.

event marketing manager cover letter

Highlight your skills with a splash of color, a simple font, and a few simple clicks. You’re the perfect candidate and we’ll prove it. Simply choose one of the 21 resume templates to get going right away.

To write a cover letter for event manager jobs:

  • Use the right cover letter format to make it clear and easy to read.
  • Be sure to use the 3-paragraph format and a 1-page maximum for your event manager cover letter.
  • Address the hiring manager or employer by name.
  • Showcase your previous experience and accomplishments.
  • Tell us why you’re so committed to working for this particular company.
  • End with an interview request and a proper sign off.
  • Rate my article:

event marketing manager cover letter

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